Post by montegobayjobs on Aug 22, 2020 3:37:14 GMT
Job In Kingston and St. Andrew Jamaica
The Social Media Manager is responsible for creating and delivering the company’s social media strategy across the full social media portfolio while supporting wider business initiatives.
Digicel Group is a total communications and entertainment provider with operations in 32 markets in the Caribbean, Central America and Asia Pacific.
After 18 years of operation, total investment to date stands at over US$5 billion worldwide. The company is renowned for delivering best value, best service and best network.
Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad and Tobago which focus on educational, cultural and social development programmes.
Visit www.digicelgroup.com for more information.
Job Title: Social Media Manager
Location: Kingston, Jamaica
Primary objective of the job:
The Social Media Manager is responsible for creating and delivering the company’s social media strategy across the full social media portfolio while supporting wider business initiatives.
Main Duties and Responsibilities:
Create and execute the social media and content strategy for both B2B and B2C brands.
Coordinating with stakeholders across the Company to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company’s products and services
Manage social media campaigns and day-to-day activities.
Manage presence in social networking sites including Facebook, Twitter, LinkedIn and Instagram as well as other similar community sites, posting on relevant blogs, and seeding content into social applications as needed
Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate
Manage an Influencer programme and build an active brand ambassador network to spread the word about the Company
Monitor trends in social media tools, trends and applications
Day to day digital media execution
Analyze key metrics and tweak strategy as needed.
Compile reports for management showing results (ROI).
Live social media coverage of sponsored, trending events, and internal activations.
QUALIFICATIONS, Including but not limited to the following:
Demonstrates creativity and documented immersion in social media. (Give links to profiles as examples).
Proficient in content marketing theory and application.
Experience sourcing and managing content development and publishing.
Exhibits the ability to jump from the creative side of marketing to analytical side, able to demonstrate why their ideas are analytically sound.
Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, etc.) and how each platform can be deployed in different scenarios.
Maintains excellent writing and language skills.
Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field.
Displays ability to effectively communicate information and ideas in written and video format.
Exceeds at building and maintaining sales relationships, online and off.
Practices superior time management.
Is a team player with the confidence to take the lead and guide other employees when necessary. (ie: content development, creation and editing of content, and online reputation management).
Makes evident good technical understanding of Hootsuite and can pick up new tools quickly.
Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social.”
Functional Skills
Must be self-managed, and be a positive influence.
Demonstrate strategic thinking
Superb attention to detail and strong analytical skills.
Exceptional written and verbal communication skills.
Flexible and willing to adapt to constant changes
Excellent communication skills including the ability to articulate progress, issues and recommendations in a concise manner
Handles challenges well, and is able to work in a high pressure environment and deliver results to tight deadlines in a fast paced and dynamic environment.
Work well in cross-functional teams.
Possess strong creativity, energy, and intelligence.
Team player